It’s the penultimate newsletter issue for 2025. With just one week left to go there will be a 2 week break over Xmas and New Year. Still time for some interesting things for you to review including a webinar that is happening today so register quick if you want to attend.
As always, if you spot anything you think would be worth a mention, just let me know by sending a message via the online contact form using the navigation link above. Always good to know of others posting about D365 Marketing or if you see anything else other marketers should know about.
Now let’s get on with the newsletter!
D365 Marketing
What Happens When You Delete Segment Execution Records (msdymkt_segmentexecution)
First off, this post is not about saying you SHOULD delete records, but more about information for you as a user of Customer Insights – Journeys, or your environment administrator so you can understand what the records in the msdymkt_segmentexecution table are for. Also what happens if you DID delete them. I stumbled down this road because I had a lovely email from Microsoft saying I was over storage capacity. This table was the highest consumption for data, by a significant amount, so I started digging in. This post explains what it is used for and what happens if you delete the records.
Fun things with Custom Pages
Although my latest blog series isn’t strictly Customer Insights – Journeys. the image below shows an example of the kind of things you can create with Custom pages. It’s a consent overview at an Account level to see all Contacts that are opted in or opted out or have no consent at all. Custom Pages bring the flexibility of Canvas Apps into Model-driven Apps. Use them to design full pages, dialogs, or side panes with the same Power Apps Studio experience, low-code, expressive, and completely customizable with Power Fx and PCF controls. So maybe it’s worth taking a look at, and yes at some point I will do a post to show you can create your own Consent Overview from an Account record.
Six Tips in 60 Seconds | Exciting Features for Events in Dynamics 365 Customer Insights - Journeys
A little overview from Paige Paradeis with Coffe + Dunn. Paige is sharing six exciting features for events in Dynamics 365 Customer Insights – Journeys. Which feature are you most excited about?
Events
The Marketer's Guide to Meaningful Measurement
This one popped up in my email yesterday and worth sharing BUT it is TODAY so if you want to attend you need to register quick! Marketers, it’s time to elevate your reporting and confidently communicate results that matter. In this session, they will cut through the noise of disconnected data and vanity metrics with a practical framework for modern marketing measurement. You’ll learn how to:
- track ROI with precision
- connect Dynamics 365, Microsoft Fabric, and Power BI for real-time insights
- build dashboards that clearly showcase marketing’s true impact
Marketing Journeys – Real-time Chats – December Q&A
Join Amey and Megan for one final session to close out the year — and what better way to do it than with a good old-fashioned Ask Us Anything! Just be sure to bring your questions, comments or even your dream wish list item (not that we can add it for you, but we can dream along with you!). Don’t miss our last live session of the year — it’s your chance to get answers straight from us before we sign off for 2025!
Wednesday December 17th, 2025 – NOTE: The two sessions on the same date will be the same content. No need to attend both.
Marketing Journeys – Real-time Chats – January
We’ve got our next webinar planned! Amey Holden and I will talk through the December release for Customer Insights – Journeys, plus talk through anything fun we’ve been working on. We’ll also answer your questions if you have them! NOTE: Due to scheduling accommodations, the webinars may be on two different dates in your local time zone. 📅 Join Amey & Megan as they share experiences and explore what’s new in the world of Customer Insights – Journeys (Real-time) 🚀💡 We will talk through the release for December 2025.
Tuesday January 13th, 2026 and Wednesday January 14th, 2026 – NOTE: The two sessions will be the same content. No need to attend both.
Other Content
Gen Z’s switch to trusting creators reshapes consumer martech
A post from Joe Green on the MarketingTech news website. Recent industry research shows a change in how Generation Z discovers and purchases technology products. Many Gen Z buyers rely on creators, seen as ‘real’ people producing honest reviews and real-world demos. So how should brand owners adapt marketing, operations, and measurement methods when trust has moved from institutional branding to individual creators and community?
