I think if anyone is ‘surprised’ in June when things no longer work that are linked to Outbound Marketing… you must not have been reading this newsletter or paying attention to anything Microsoft have been saying. More reminders of that in this newsletter…. please check out their Frequently Asked Questions for your own sanity!
As always, if you spot anything you think would be worth a mention, just let me know by sending a message via the online contact form using the navigation link above. Always good to know of others posting about D365 Marketing or if you see anything else other marketers should know about.
Now let’s get on with the newsletter!
D365 Marketing
What will happen to outbound tables and data when outbound marketing is removed?
This is being asked more and more as we approach June 2025. What will happen to the Outbound marketing tables and data after it is no more? If you haven’t already, I urge you to review ALL of the frequently asked questions and answers provided by Microsoft. This one in particular that covers your segments is extremely important. DO NOT sit back and just wait and see what happens!
Taking Advantage Of Link Aliases In Your Realtime Emails
Perhaps a slightly under-rated feature, the ability to set the alias for a link exists in Realtime Marketing on your emails. The ability to add link aliases makes it so much easier to review your email insights, quickly reviewing which links are being clicked from which section of your email. By taking time to add thoughtful more meaningful aliases, this can make reviewing the effectiveness of your email a whole lot simpler.
Events
ColorCloud
ColorCloud is April 24 and 25 2025 in Hamburg, Germany, where the varied shades of Microsoft Business Applications unite to spark creativity, inspiration and knowledge. Immerse yourself in two days of content spanning across 6 diverse tracks, one day of workshops and one day full of sessions. It is a canvas for all attendees, from beginners to experts, to learn, share, and create amazing solutions, combining diverse tools to innovate and build a brighter, more inclusive future. I am actually going to attend this one, which is exciting as I typically don’t go to events, so looking forward to it!
Other Content
Microsoft named a Leader in the 2024 Gartner® Magic Quadrant™ for B2B Marketing Automation Platforms
In an ever-evolving business landscape, the pressure to create meaningful, real-time connections with customers has never been greater. Microsoft recently announced that Microsoft has been recognized as a Leader in the 2024 Gartner Magic Quadrant™ for B2B Marketing Automation Platforms for Microsoft Dynamics 365 Customer Insights.*
10 Essential Tips for Crafting Your Customer Journey
A nice article giving you 10 tips to guide you in building a journey that captivates and retains customers at every stage. How much thought do you put in to coming up wit your customer journeys in Customer Insights – Journeys? Take a look to see if any of these tips can help you build more impactful and effective journeys.
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