You may have set up a Scoring model in your Customer Insights – Journeys environment and are happily building up scores for your Leads. Awesome! You may be content with looking on each individual Lead record to see their score, or going back in to the Scoring model and using the small window where you can’t adjust the columns to see Leads, but neither are great options. In this post I’ll show how you can use the Lead scores table to view open leads with scores and provide additional insight for your sales managers and marketers.

Ah, how touching. A word of farewell from Outbound Marketing (aka Renée 😉). Have you turned your back on Outbound yet? Have you made the transition never to be used again? I haven’t used or touched Outbound for about 18 months now and ready for it to be gone so people don’t keep reverting back to old habits. It was good while it lasted, and I share the same sentiments as Renée.

In this post from Malin, she takes a look at the long awaited feature of adding custom unmapped fields to your forms (only for marketing forms currently and not yet event registration forms). She shows how to switch on the functionality and then add your fields to your forms. It’s also really quick and easy to save your new unmapped fields so you can reuse them on other forms rather than creating over again each time.